PHPLD Site of the Month for November 2006: Aviva Directory

Watching the PHPLD Forums Site of the Month contest it appears the Aviva Directory will likely be the winner, although it hasn’t been declared yet. The contestants:

best design: http://www.avivadirectory.com/
coolest mods: http://www.ask-dir.com/
best content: http://www.irkawebdirectory.com

I’m not surprised to see the Aviva directory ranking so well. Jeff has taken the Aviva directory above and beyond the average. By a longshot. Not only does the directory have an Alexa traffic rank of about 11,000 but a regular listing is only $34.95. Less than half of some directories with less page rank and far less traffic.

The overall feel of the Aviva directory is clean and sophisticated, yet a contemporary ‘hip’ at the same time. You can tell by the graphics that the site is current and maintained. In addition to the traffic, page rank, and overall appearance of the directory, the average user will gain far more use out of the new blog, free templates, and extra reading material. Most directories are put on the market with one purpose these days: links. For a directory to last amongst the barrage of new sites popping up daily, it must stand out and offer more to the average user. Aviva’s contests, free reading, tips for success, blog, and other extras all meet that need.